The Impact of Internet on Traditional News Media - 2001 Words

THE IMPACT OF INTERNET ON TRADITIONAL NEWS MEDIA 1 The impact of the Internet on traditional news media Lingyan Chen Fairleigh Dickinson University May 6th, 2013 THE IMPACT OF INTERNET ON TRADITIONAL NEWS MEDIA Abstract The study discusses the impact of the Internet on traditional media over time. Media research suggests that Internet would be allowed to exist with traditional news media at the same time, rather than killing off the traditional news media. The competitively relationship between use of the Internet and traditional media for news while managing for such demographic factors as gender and age, is also examined. A positive, rather than negative relationship was found†¦show more content†¦With specifically low usage rates by those younger than 30 years old (Kohut, 2002), newspaper use is positively related with age (Somerville, 2001). According to 2004 Consumer Power User Study, newspaper use is more frequent in demographic groups, especially with individuals ages 18 through 34 (Power User 2004, 2004). Also, most of respondents showed that newspaper reading was a welcome habit among the students and professionals in all the regions. Whereas, newspaper trust by readers has dropped from 80% in 1985 to 59% in 2003 (The state of the news media, 2004). 4 THE IMPACT OF INTERNET ON TRADITIONAL NEWS MEDIA The BEV study reports that users likely choose to obtain news from television rather than from newspapers. Approximately 53 percent of users adjusted TV news programming more than once per day. The role of television in specialist news media should not be neglected, because it is a trusted source of news. Television does mediatize for real. It produces a new discourse, which would be able to be known by a common public as soon as possible, more than just simply summarizes an old discourse. What’s more, television depends on ideas of news connected to people’s lives and environment. Nowadays,Show MoreRelatedThe Impact Of Internet On Traditional Media1652 Words   |  7 PagesThe Impact of Internet on Traditional Media News Xiaoran Yang Z5047673 ï  ¬ Introduction The Internet has become one of the most popular mediums that facilitating a variety of communication and information-sharing tasks from the past decades. Internet has an effect on the use of traditional media news at the same time. The advent of Internet has caused a challenge to traditional mediaRead MoreMedia, Television, And Media1404 Words   |  6 Pagesthe use of technology and media. Media is defined as â€Å"the means of communication as radio and television, newspapers, and magazines, that reach or influence people widely† (Media, n.d.). Not only is media used in public relations, but it is used in the daily lives of a majority of the world’s population. 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